How do you write a compelling EMVI elaboration?

What is an EMVI elaboration?

EMVI stands for Economically Most Advantageous Tender. In the context of tenders, an EMVI elaboration is a document or part of your tender in which you explain the qualitative aspects of your offer. This goes beyond just price; it focuses on the value you offer based on criteria such as quality, sustainability, planning, and innovation. A convincing EMVI elaboration shows why your tender is not only advantageous, but also provides the most value to the contracting authority.

Why is good EMVI elaboration important?

An EMVI elaboration is often the decisive part of a tender. It gives you the opportunity to show what distinguishes your organization from the competition and how your approach meets the award criteria. Tenders are often assessed on a combination of price and quality, with the EMVI elaboration playing an important role in the qualitative assessment. A strong EMVI elaboration can be the deciding factor and make your offer stand out.

Benefits of strong EMVI elaboration:

• Higher scores on quality: A good EMVI elaboration ensures that you score on the qualitative criteria of the tender, which increases your chances of success.
• Stand out from competitors: By highlighting your USPs (Unique Selling Points), you can differentiate your entry from that of competitors.
• Strengthens your credibility: A well-crafted EMVI shows that you understand what the contracting authority needs and that you are capable of meeting those needs.
• Focus more on value, less on price: By showing what added value you offer, you can shift the contracting authority's focus from price to quality.

How do you write a compelling EMVI elaboration?

1. Analyze award criteria:

Before you start writing your EMVI elaboration, it is important to thoroughly analyze the award criteria. What does the contracting authority consider important? Is the focus mainly on quality, sustainability, innovation, or planning? Adjust your elaboration to the specific aspects that the contracting authority values highly.

2. Highlight your USPs:

Use your Unique Selling Points (USPs) to show why your entry is the best choice. What makes your offer unique? Why are you better able to perform the assignment successfully than your competitors? Make sure your USPs are clear and relevant to the contract and that they align with the contracting authority's priorities.

3. Be specific and measurable:

Avoid vague and general statements. Make sure your EMVI elaboration is specific and measurable. Instead of saying "We deliver high quality," state how you do this: "We perform quality checks after each phase of the project, with a margin of error of less than 1%." The more specific and measurable your elaboration, the stronger your bid.

4. Use references and case studies:

Substantiate your EMVI elaboration with evidence. Use references from previous projects to show that your approach has been successful. Case studies can help show how you solved previous challenges and what results you achieved. This increases your credibility and shows that you have experience with similar assignments.

5. Incorporate innovations and improvements:

Show how your approach involves innovation and improvement. This can range from using new technologies to improved processes that ensure more efficient execution of the contract. Innovation is often an important part of EMVI criteria and can help your bid stand out.

6. Focus on added value:

Focus your EMVI elaboration not only on what you do, but especially on what the contracting authority gains by doing so. What is the added value of your approach? How does it help the contracting authority achieve their goals? This may relate to cost savings, sustainability, risk management, or improved quality. Make sure you always make the link between your approach and the benefits to the client.

7. Work out your risk management:

Risk management is often an important aspect of the EMVI evaluation. Make sure you present a detailed risk analysis and control measures in your EMVI elaboration. Show that you have properly identified potential risks and proactively taken measures to control them. This increases the contracting authority's confidence in your capabilities.

8. Keep it clear and structured:

Make sure your EMVI elaboration is well structured and easy to read. Use clear headings, short paragraphs and bullet points to highlight your main points. Avoid complicated language and make sure your elaboration is accessible to the evaluators.

Common mistakes when writing an EMVI elaboration:

• Too much focus on price: While price is important, the EMVI elaboration is precisely about the value you offer. Make sure you don't focus too much on price, but rather on the qualitative aspects of your bid.
• Vague or unfounded statements: Avoid vague claims such as "We deliver the best quality" without evidence or substantiation. Always make sure you can back up statements with figures, case studies, or references.
• No focus on customer value: Remember to emphasize what the contracting authority gains from your approach. Always make it clear how your tender helps them achieve their goals.
• Lack of structure: An unstructured EMVI elaboration can be confusing for evaluators. Make sure your elaboration is logically structured and easy to follow.

Conclusion: How do you write a compelling EMVI elaboration?

A compelling EMVI elaboration is specific, measurable, and supported by evidence. By highlighting your USPs, working out your risk management well, and focusing on the added value for the contracting authority, you can make your bid stand out and increase your chances of success. Make sure your EMVI elaboration fits well with the award criteria and shows why your offer offers the most value.